Whether your brand is gearing up for the 2024 Election or galvanizing action around reproductive rights, mental health or climate change, social impact remains crucial to how companies engage with employees and the public.
No matter the issue, we can help your company become a leading voice with meaningful social impact.
In today’s cancel culture, speaking up on societal issues can feel like a risk with immensely high stakes. How can you move forward with confidence that your company is taking the right approach? Stay true to your brand values, consider where your company is uniquely positioned to help, and then take action that actually makes a difference.
On August 23, 2018, Lyft announced free rides to the polls, resulting in the company’s most-liked tweet of 2018.
Social media conversation around Lyft on Election Day trended 97% positive.
And the initiative was praised in national press, including The New York Times, CNN, NBC News, TechCrunch, Fast Company, and more.
