At the intersection of consumer interest + social impact.


Our Ethos

At Upcause, we believe in the power of media to change the world. We bridge the divide between brands working to make the world a better place, and consumers hungry for substance. We weave important social issues into conversations about lifestyle, business and entertainment to engage mainstream audiences.

DC advocacy meets NYC buzz. Sharing powerful stories with reverberating social impact.

Caroline Goggin and her team are some of the smartest in the business. Over the last few years, we’ve met up regularly to discuss big questions in a range of industries, from social good to fashion. They’re creative, plugged into current events, and have inspired me to write several stories, some not even involving their clients.
— Elizabeth Segran, Fast Company


Our Services



Brand Voice
Brand Positioning
Key Messaging
Building & Communicating Authentic Social Missions
Navigating Shifting Public Sentiments


Relationship Building
Targeted Pitching
Strategic Storytelling


Speaking Opportunities
Op-eds & Contributed Content


This is not about one press placement, or one news cycle.

We redesign dialogues about today's most pressing and complex issues. We work with Entrepreneurs, advocates and the leaders of mission-driven companies who want to use business as a catalyst for real social change.



Our Work {A Sampling}



An organic tampon startup raising awareness about the unique needs of women living in homelessness.


Brand Strategy
Social Enterprise
Media Relations

Upcause PR proved to be indispensable from day one. Our business would not be where it is today without the extraordinary press they have facilitated for us or the guidance they have offered in honing our brand and story.
— Annie Lascoe & Margo Lang, Cofounders of Conscious Period



Redefining brilliant design to be beautiful, functional and inclusive to all.


Brand Strategy
Media Relations
Thought Leadership

Upcause PR helped our brand develop a communications strategy, which enabled us to build meaningful relationships with journalists and major publications. They are incredibly responsive and energetic, bridging big agency professionalism with an entrepreneurial spirit.
— Tim Fleschner, Cofounder of Eone


Tech For Campaigns

Building tech/digital strategies and deploying volunteer teams of world-class tech talent to local, state and downballot progressive campaigns. For free.


Brand Strategy
Media Relations

Upcause PR’s hit the ground running and shoot for the moon approach works perfectly for our startup mentality. Their thoughtful and purposeful storytelling has been crucial for our brand positioning and has gotten us high impact visibility in a short amount of time.
— Jessica Alter, Founder of Tech For Campaigns


STart with an email

Interested in working together? Want to connect for other reasons? Send us a few words and one of our team members will get back to you shortly.